Why 90% of Solo Entrepreneurs Struggle to Build an Email List (And How to Fix It)

If you’re trying to build an online business, here’s something tough to hear: most people are really bad at getting email subscribers.

 

Here’s what keeps many business owners awake at night – maybe you too:

  • You know email marketing is supposed to be amazing for your business
  • You’ve tried free downloads, sign-up forms, and posting on social media
  • But your subscriber list grows slower than watching paint dry
  • Meanwhile, other business owners seem to easily get thousands of subscribers

Does this sound like you? Don’t worry – this happens to most people trying to build a business online.

The Hard Truth About Email Lists

Most people try to build email lists like they’re filling a bucket with a huge hole in the bottom. They work hard to get people to sign up, but they never learned how to keep them interested or turn them

into customers.

Here’s the real deal: it’s not about having tons of subscribers – it’s about having the RIGHT subscribers who actually buy from you.

But before we talk about the solution, let’s look at exactly where most people mess up.

The 6 Big Mistakes That Keep Business Owners Stuck

Mistake #1: Trying to Please Everyone with Your Free Gift

What Most People Do: Create something boring like “5 Tips for Being More Productive” and hope everyone wants it.

Why It Doesn’t Work: When you try to help everyone, you help no one. Your free gift ends up being too general, too boring, or too basic to get people excited.

The Real Problem: You’re not solving a specific problem that keeps your perfect customer up at night.

Mistake #2: Getting Subscribers Without a Plan to Make Money

What Most People Do: Focus only on getting more subscribers without thinking about how to make money from them.

Why It Doesn’t Work: You end up with a list full of people who only want free stuff and never buy anything. Having 1,000 subscribers who don’t buy is way worse than having 100 who do.

The Real Problem: No connection between getting subscribers and making money.

Mistake #3: The “Sign Up and Forget About Them” Approach

What Most People Do: Create a simple welcome email series and never email their list again.

Why It Doesn’t Work: Building relationships needs regular, helpful communication. Most business owners treat their email list like a filing cabinet instead of real people.

The Real Problem: No plan for staying in touch and building trust.

Mistake #4: Caring More About Website Visitors Than Sales

What Most People Do: Worry about getting more people to their website without making their sign-up page work better.

Why It Doesn’t Work: Sending 1,000 people to a bad sign-up page gets you fewer subscribers than sending 100 people to a really good one.

The Real Problem: Focusing on the wrong numbers instead of what actually matters.

Mistake #5: Building Lists on Someone Else’s Platform

What Most People Do: Focus on getting followers on social media instead of getting people to join their email list.

Why It Doesn’t Work: Social media platforms control who sees your posts. Even with thousands of followers, only a few people see your messages unless you pay for ads. The platform can change the rules anytime and hurt your business.

The Real Problem: You don’t own your audience – the social media company does.

Here’s proof: If you have 1,000 email subscribers and promote a $37 product, you might get 8 sales ($296). The same promotion to 1,000 social media followers might only get you 2 sales ($74). Email works 3-4 times better than social media.

Mistake #6: The “I’ll Figure It Out as I Go” Approach

What Most People Do: Try random tricks they see online without any plan for turning subscribers into customers.

Why It Doesn’t Work: Without a clear path from subscriber to customer, people join your list but don’t know what comes next. They lose interest and forget about you.

The Real Problem: No step-by-step system that turns strangers into loyal customers.

The Million-Dollar Question

What if I told you there’s a proven system that fixes all six of those big mistakes at the same time?

A system that:

  • ✅ Shows you exactly how to build an email list that makes sales (not just any list)
  • ✅ Connects every subscriber directly to big commission opportunities
  • ✅ Gives you a complete follow-up system that builds relationships and makes sales
  • ✅ Focuses on getting quality subscribers, not just lots of traffic
  • ✅ Includes advanced tricks for attracting high-value prospects
  • ✅ Gives you a step-by-step plan instead of random tactics

The System That Changes Everything

I recently found something that completely changed how I think about building email lists.

John Thornhill is a ClickBank Platinum seller who’s made over $5 million in profits. He’s been quietly teaching a small group of business owners his exact system for building email lists that make big commissions automatically.

This isn’t just theory – this is a proven system that’s helped over 3,000 business owners build successful businesses without the usual product creation headaches.

Here’s what makes this approach different:

John specializes in helping people who:

  • Don’t have time to create their own products
  • Hate pushy sales tactics
  • Want to build real passive income (not the fake kind)
  • Want freedom with their time and location

His system fixes every single one of those big mistakes we talked about:

  1. Smart Lead Generation: Learn how to attract high-value prospects, not just anyone
  2. Money Integration: Every list-building activity connects directly to income opportunities
  3. Automatic Follow-Up: Proven email sequences and systems that build relationships AND make sales
  4. Platform Independence: Build a list you actually own, free from algorithm changes
  5. Quality Focus: Advanced techniques for attracting subscribers who actually buy, not just browsers
  6. Complete Plan: Step-by-step system instead of random tactics

Your Next Move

John has created comprehensive training where he shares this complete system. What makes this special is that he breaks down his entire system step-by-step, giving you the exact blueprint he’s used to generate millions.

This training is perfect for you if:

  • You’re tired of struggling with list building
  • You want to learn from someone who’s actually made millions (not just talks about it)
  • You’re ready to build a business that gives you real freedom
  • You prefer promoting proven products over creating your own

The system he teaches addresses every single mistake we covered today – and shows you exactly how to turn your email list into a big commission generating machine.

Ready to discover the complete system?

John’s sharing his exact system in this comprehensive training that’s available whenever you’re ready to dive in. Given his track record of helping thousands of business owners succeed, this training has become the go-to resource for anyone serious about building profitable email lists.

If you’re serious about finally cracking the code on profitable list building, I highly recommend accessing this training when you’re ready to implement a proven system.

Access John’s Complete Training System Here →

Remember: This isn’t about building just any email list. This is about building the RIGHT kind of list that actually puts money in your pocket while giving you the freedom you started your business to achieve.

Don’t let another month go by watching your subscriber count crawl while your bank account stays flat. The business owners who succeed are the ones who invest in proven systems from people who’ve already achieved what they want.

Learn from someone who’s actually walked the path,

Tiernan


P.S. – John’s training provides a complete system that you can access anytime you’re ready to implement. The sooner you start applying proven strategies instead of trying to figure it out alone, the sooner you’ll see real results in your business. The system is waiting for you when you’re ready to take action.

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